Zales Engagement Rings
They say that Zales diamond rings helps more people say ‘I love you’ more than any other diamond name.The company began way back in 1924 in Wichita Falls, Texas, brothers Morris (M.B.) and William Zale, opened the first Zales Jewelers store. The Zale brothers envisioned to provide customers the best quality products at the lowest possible price. In 1925, to make the store more customer and value-friendly, the Zale brothers launched a revolutionary marketing strategy with a credit plan of “a penny down and a dollar a week.”
Zales Engagement Rings
By making jewelry and other products accessible for the average American combined with fine customer service, the company gained an opportunity to expand, which began the chain store concept of Zales. Through the second World War, the company survived despite the limited production of consumer goods by maintaining its prices for jewelry. By 1957, Zales have opened its first branch at a shopping mall, and by 1960s, the company diversified and transcended into producing other consumer products such as shoes, sporting goods, and furniture, spearheading the now established Zale Corporation.
Hear Her Say ‘I Love You’ a Thousand Times with Zales Engagement Rings
Zales Diamond Store is known to create unique, intricate and brilliant diamond engagement rings that more than ideally signifies the start of a new chapter of a couple’s endless love story. The Zales engagement ring that beautifully tells the tale of two lovers is the Zales Enhanced Fancy Green and White Diamond Three Stone Ring. The three precious diamonds represent the couple’s love story from romantic beginnings in the Past, the amorous Present, and the bright Future waiting for the couple-to-be. The larger green diamond sparkles at the center as two clear and brilliant white diamonds accentuate the ring’s centerpiece. Each of the diamonds are nestled in intertwining prongs of white gold, symbolizing the unity of the couple in cradling all the memories they share.
Shared Brilliance by Zales Engagement Rings
A brilliant, meaningful, and majestic love story worthy of Shakespeare’s words, are worthy of the as brilliant, meaningful, and majestic Zales Vera Wang LOVE Collection Princess-cut Diamond Engagement Ring. This Zales engagement ring is designed by renowned fashion designer Zera Wang and expresses incomparable beauty and unmatched quality. Take your Juliet’s breath away with the stunningly brilliant princess cut diamond center stone glittering within a step-up double frame garden of smaller round accent diamonds. The princess cut diamond is raised up and held in place by white gold prongs. The step-up double frame creates a platform that further raises the gem seemingly enhancing its size and allows more light to naturally reflect within the diamond. The exquisite look is further enhanced by the split shank band embellished with the same pave-set accent diamonds. The love story on the ring doesn’t stop there, as beneath the princess cut diamond, two princess cut sapphires are set into the ring’s bezel symbolizing faithfulness and everlasting love. The brilliant blue sapphire stones are further enhance by round accent diamonds embedded in the bezel arch.
Another Zales diamond ring that whispers the words of your love story fairy tale is the Zales Marquise Diamond Ring Set. Two people in love write a new book in their lives where both play the protagonist and will play against all odds, two against the world. Just like how two people will be forever intertwined symbolically by marriage, the Zales Marquise Diamond Ring set echoes this unification of souls linked by romance. This Zales engagement ring features a brilliant marquise diamond cradled by modern styled ribbon band accentuated by channel-set accent diamonds. The Zales diamond ring set will be completed as another book begins upon the nuptial ceremonies. The corresponding wedding band ‘wraps’ around the marquise ring and further enhance the ring with six prong-set round accent diamonds.